Edit, Optimize, and Prepare Digital Images Professionally for Web & Print

Adobe Photoshop is the industry standard for professional image editing and digital image optimization. Whether marketing materials, social media graphics, photos, or web layouts—Photoshop offers powerful tools to correct, retouch, and prepare images for your target audience.

In this hands-on introductory seminar, you will learn step by step how to effectively organize, professionally edit, and prepare digital images for different media. Through numerous exercises, you will develop a solid understanding of image quality, colors, layers, and retouching techniques.

Our experienced trainers will show you:

• The difference between pixel and vector graphics
• How to assess and improve image quality
• How to use retouching, layers, and selection tools
• How to correctly prepare images for web and print

Your Benefits at a Glance

• Clear introduction to Adobe Photoshop with no prior knowledge required
• Practical exercises directly related to everyday work
• Confident handling of image editing, retouching, and layers
• Professional foundations for marketing, graphic design, and photography
• Optimal preparation for web and print outputs
• Participation available on-site or live online

Seminar Contents

Basics of Digital Image Editing

• Pixel graphics vs. vector graphics
• Areas of application for Adobe Photoshop

Workspace & Workflow

• Customizing the interface for efficient work
• Tools, panels, and practical workflows

Assessing & Optimizing Image Quality

• Checking image size and resolution based on pixel count
• Understanding and applying color models
• Analyzing exposure using the histogram
• Tone correction for brightness and contrast
• Evaluating and adjusting sharpness and contrast
• Correcting colors precisely

Selection Tools & Image Areas

• Selecting image areas using various selection tools

Retouching & Image Correction

• Copying image elements with the Clone Stamp
• Repairing damaged or distracting areas
• Blurring or sharpening image areas
• Correcting distortions

Layers & Image Composites

• Types of layers and their uses
• Basic layer operations
• Isolating and transforming image areas
• Creating photo montages

Output & Organization

• Saving images for web display
• Preparing images for print
• Organizing image files with Adobe Bridge

Target Audience

This Adobe Photoshop basics seminar is designed for:

• Professionals in marketing and communication
• Photographers
• Graphic designers
• Web and screen designers
• Anyone who wants to edit digital images professionally

Prerequisites

• Basic knowledge of Windows or macOS interface
• No prior Photoshop experience required